Map your funnel. Find the friction. Fix what’s stopping revenue.

What It Is
The Funnel Fix Mapping Grid™ is a simple but powerful tool that connects funnel breakdowns to actionable fixes. It helps you identify where leads are stalling, disengaging, or dropping off—and links those symptoms to specific structural issues across visibility, messaging, and conversion.
This tool turns confusion into clarity by showing you where your funnel is leaking revenue and which UCS Toolkit tools to use to resolve it.
Why It Matters
Most funnels look good in planning decks—but they fail quietly in execution. You might be getting traffic, but not conversions. You might be generating leads, but not engagement.
The Funnel Fix Mapping Grid™ helps you:
- Break your funnel into actionable stages (TOF, MOF, BOF)
- Diagnose specific symptoms at each stage
- Link those symptoms to root causes
- Match the right fix to the right problem
It’s not about doing more—it’s about doing what works, where it matters most.
How to Use It
After completing the Revenue Blocker Questionnaire™, use the Funnel Fix Mapping Grid™ to visualize the flow of your current funnel. Match each stage with common symptoms you’re seeing (e.g., low traffic, high bounce, poor conversion) and trace them back to the likely root cause.
Then, follow the suggested tool pairings to apply a targeted fix—whether it’s adjusting your messaging, improving visibility, or reworking your CTAs.
This tool ensures you don’t just identify what’s broken—but actually know how to fix it.